If you are experiencing email deliverability issues, low conversion rates, and segmentation challenges, it’s time for a check-up with Horizontal Digital’s Marketing Cloud Health Assessment. Our team will review the current state of your Marketing Cloud configuration to diagnose, treat, improve your concerns, and revitalize your strategy.
We will help you navigate your Marketing Cloud instance’s functionalities and identify areas for improvement such as:
Effectiveness: Ensure your user journeys are converting and that KPIs are performing as expected
Relevance: Check that your brand standards are aligned to the organization and up to date
Accuracy: Confirm that your initial Marketing Cloud implementation was done correctly for overall improved confidence in data quality, accurate metrics, and system configuration.
Efficiency: Review existing integrations, data extensions, and cross-platform functionality for optimal use.
Timeliness: Quickly address any issues and stay up to date with new Salesforce releases.
Team alignment: Enable strategy alignment across teams on a business case for greater marketing investments.
Scalability: Receive recommendations and a scalable Marketing Cloud strategy to meet your evolving business needs.
ROI: Increase marketing and growth ROI from more cost-effective campaigns, higher customer retention, and less technical debt.
Are you ready to get the most out of your Marketing Cloud strategy? Let’s connect.