Arturo has been leading client business through digital strategy and activation, earning his stripes on holistic marketing campaigns, enterprise marketing technology and digital transformation. He's worked for agencies and consultancies large and small, playing an integral role in leading initiatives for blue chip brands since 2002. His efforts and the projects he’s led have been awarded and recognized by the Effies, Webby nominations, a mention in TED and even a Sitecore Experience award.
Discover how our Sitecore expertise helps clients accelerate their DX journey while building better relationships with their customers.
Whether you represent “IT” or “the business,” you may face a twisty path to ROI on composable tech investments. Hear how both sides of the house can come together to straighten the road to value.
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Prior to working at Horizontal, I had experience leading client business through digital strategy and activation, focusing on holistic marketing campaigns, enterprise technology and digital transformation. During my tenure at HZTL I have been able to dive deeper into the technology behind Sitecore and recently became a 2023 Sitecore Strategy MVP.
At the root of personalization is personal, which is how brands should make each touchpoint throughout the entirety of the journey feel. This relies on having an exceptionally designed, end-to-end customer experience activated via a data-enabled, integrated tech stack that seamlessly captures customer preferences.
At Horizontal, we say we are an Experience-Forward digital consultancy. This means we put people at the center of everything we do. Because when you focus on the experience you're creating FOR people, you take a mission-critical first step toward creating greater possibilities between brands and customers. After all, everyone deserves to be treated like a human.
Horizontal will be at Sitecore DX stops around the globe showcasing the power of personalized and connected customer experiences.
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